Paint Range Launch Displays

This speculative project unfortunately never actually came to market. The brief was to design a unit to display a new range of paints aimed at the trend-savvy Generation Y community.

Either wall mounted or floor-standing the displays never had to carry much stock, but were designed more for a 'wow-factor', to stand out from their competitors in-store.

The units also had to be future-proof for when new colours were added to the core range. This was achieved by using a vertical modular approach.