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Frank has arrived!

30th July 2012

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Way back on 1st March 2012 I decided to back Frank.

Frank is a wall hook that looks like a rabbit. Such a simple but fantastic design. His designer, David Barry from New York, went to the creative project funding platform of Kickstarter to get his idea up and running. By pledging anything from $1 you could be part of the project. I backed him to the tune of $35 dollars which entitled me to the set of 3 blue Frank hooks which were then inoculated and sent on the long journey East to the UK.

Kickstarter is a fantastic initiative allowing many creative dreams to become reality via global contributions and support. Frank is the second project I have decided to back so far – the first was Paper Punk by Grace Hawthorne.

I loved David Barry’s whole approach to pitching Frank because, of course, he is a real rabbit. All the correspondence via Kickstarter was in the same vein. Part of his sales pitch is below:

Who is Frank?

Frank is a quiet sort of fellow, who simply likes to hang out. He’s incredibly patient and diligent. If you ask him to hold something, he’ll never let go. He is quite literally as strong as steel, though he’s just three inches tall.

Growing up, Frank knew he wasn’t like the other rabbits. Their ears were floppy and covered in fur; his were rigid and strong. As a young rabbit, Frank’s life changed when he went to the circus. There, he saw a seal balancing a ball on his nose. Frank was inspired. He tried to balance things on his nose, without much success, until one day he decided to try balancing them on his ears. He was a natural, and was soon holding up all kinds of objects with his ears for hours, even days, at a time.

It was at this time that Frank decided to devote the rest of his life to his talent and become a full-time wall hook. Unfortunately, hooking is not an easy business to break into. Frank needs help. He needs your help. So be generous and donate to help this rabbit who dared to dream.

So, if you have a creative dream or want to help someone else’s to become a reality check out Kickstarter.  Or if you want your own Frank you can order them from here.

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0845 625 0525 | lisa@zero-five.co.uk